About an hour ago, SB Nation CEO Jim Bankoff announced a deal with Yahoo! Sports in which SBN community sites will now be featured in relevant areas of the Yahoo! site. It’s a big step for both Broad Street Hockey and the entire SBN family of sports blogs. For the details on this new partnership, here is an excerpt of the announcement from Mr. Bankoff. You can view the full, official version here.
As members of our communities or readers of our sites, you already know that SB Nation takes a different approach to online sports. Our focus has always been on empowering fans to participate in conversations that are specific to their particular teams, leagues or sports. We’ve watched over the years as the popularity of this unique approach has rapidly accelerated.
Today we want to welcome some new members to our flourishing communities. SB Nation and our friends at Yahoo are partnering to give Yahoo Sports audiences one click access to our sites and content. In addition to being the largest sport property on the web, Yahoo Sports is known for some of the best general sports blogs including: Ball Don’t Lie, Puck Daddy, Dr. Saturday, Big League Stew and others.
Relevant pages of Yahoo Sports will now feature contextual links to specific SB Nation communities. Many other pages of Yahoo Sports will feature SB Nation content and links. The great news is that more sports fans will be introduced to SB Nation sites.
If you are new to one of our communities, we welcome you. On our websites, you’ll find unique perspectives, insightful analysis and passion for sports topics that are unrivaled. We encourage you to read through posts and get acclimated to the tone, norms and quirks of the site you are visiting.
When you are ready, feel free to join the conversation or start one up. Whether you create a new profile or use your Yahoo or OpenID credentials to register, one username and password will give you access to all our communities. Each SB Nation site offers the same mechanisms for participating in the action via comments, FanPosts (a blog entry of your very own) or FanShots (a quick micro-post of a thought, link or photo.) Before you post though, please remember, you are entering an established and ongoing community. Your voice and opinions are encouraged (that’s what being a fan is all about after all), but as in any productive conversation, they should be presented in a manner that is courteous, civil and respectful of the culture that you are entering.
If you are an old-timer here, we encourage you to welcome and assist the newcomers. It can sometimes be challenging to join a new environment, so a helping hand is usually appreciated. Cut the rookies some slack and spread the word about what they have been missing all of this time. This is your chance to welcome new folks in a manner that is consistent with the type of place in which you want to participate. You have the power to shape the type of community you want.
It is no doubt an exciting time for the entire network as this partnership with Yahoo! will bring a considerable number of new readers to our sites. If you’re a Flyers fan and you’re reading this after clicking a link on Yahoo!, please do not hesitate to join our community. Broad Street Hockey is new and growing community which gives you the opportunity to make your mark on it.
To those already part of BSH, welcome any new phans who may come our way and make them feel comfortable. This partnership with Yahoo! will not hinder or change how things are done around here. They’re not becoming our “overlords” or anything and we still have complete control over all the content posted here. It’s simply just a tool for more eyes to see our work.
The long-term goal of this site is to build the most insightful Flyers community on the web. This deal is yet another step in that direction.
To see one of the locations Broad Street Hockey is featured at Yahoo!, look here.
This might be a good time
